White Paper from Industry Experts Provides Insight Into Targeted Marketing and Meeting Consumers Needs
What Hotel Revenue Managers Can Do to Manage the Impact of Flash Sales
With his large responsibility as VP of Product Development for Sales and e-Commerce Platforms for Amadeus, Denis Lacroix doesnt often know when hell get to go on holiday. What he does know, however, is that he wants to see Lady Gaga. And thanks to that, passengers around the world are now able to search for flights from their hometowns to wherever Lady Gaga happens to be.
Its summer and most people have planted pots and gardens. They check to ensure that the plants are watered not too much, not too little and provide fertilizer at optimal points. In other words they are engaged in ‘plant nurturing’. The art of lead nurturing is just as precise.
We all are always trying to improve our leadership skill and style and encouraging our teams to excel and be productive.
‘Engaging Online Travel Shoppers through Integrated Marketing’ White Paper to be Released on June 20
Destination marketers ask, ‘Where do we go from here?’
Here is an idea for an Executive Hotel Forum: have the CEOs of the leading hotel corporations define each of their Brands in their portfolios, what makes them distinctive and different. Then, invite their General Managers to provide their answers and insights. Talk about Brand chaos, we have it folks, and your Consumer is left scratching their heads.
Topics included pillars of brand growth, branding and the internet, managing a portfolio of brands, branding by design, brand rights, and the value of a brand
As lodging industry leaders continue to reevaluate their guest loyalty programs, an analysis published by the Cornell Center for Hospitality Research (CHR) demonstrates the value of marketing research to make loyalty programs more effective.