HotStats SPECIAL REPORT: COVID-19 Profit Impact on Asia Markets

The extent to which the coronavirus has impacted the global hotel industry is now coming into focus based on new data from HotStats, which provides further transparency in terms of the damaging impact of the disease on travel and, by extension, on hotel profitability. Beyond the virulence of the virus, this much is sure: property budgets are rendered useless, guidance is ineffective and market context is all the industry can truly rely on now to gain an understanding of the breadth of the virus’ impact.