Machine Learning Myths Busted: How Understanding Machine Learning Will Give Your Hotel A Competitive Advantage – By Jason G. Bryant Nor1 Founder and CEO

In the competitive race for guests, Airbnb fares better every year. As of April 2019, Airbnb had demonstrated a 45% increase in bookings year over year and a 62.5% increase in arrivals (iPropertyManagement). This success is due mainly to the company’s use of machine learning (ML) technology to optimize their search and booking process.