Preliminary January data from STR shows Berlin’s hotel market experienced a 0.9% occupancy increase to 59.2%, a 1.1% ADR increase to 84.60 ($104.53) and a 2% RevPAR increase to 50.05 ($61.84).
STR’s preliminary January 2018 data for Berlin, Germany, indicates steady performance growth.
Based on daily data from January, Berlin reported the following in year-over-year comparisons:
- Supply: +3.4%
- Demand: +4.3%
- Occupancy: +0.9% to 59.2%
- Average daily rate (ADR): +1.1% to EUR84.60
- Revenue per available room (RevPAR): +2.0% to EUR50.05
STR analysts note that RevPAR has now increased for nine consecutive Januarys in Berlin. The month’s stable performance levels were once again supported by demand from a pair of recurring January events: Berlin Fashion Week and International Green Week Berlin.
STR will release full January results later this month. The January edition of STR’s market forecast is now available.
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.