Cvent, the emerging leader in group business lead generation for hotels and the meetings industry’s chosen provider of event registration solutions has announced a marketing partnership with Millennium Hotels and Resorts. Millennium will showcase exclusive planner promotions designed specifically for the thousands of meeting planners who use the Cvent Supplier Network to send electronic RFPs.
Millennium has also guaranteed itself higher search placement for hotels on the Cvent Supplier Network to optimize meeting planners’ exposure to the Millennium portfolio. “Our properties have already received additional group business leads thanks to our exposure on the Cvent Supplier Network,” Greg Ade, Millennium Hotels and Resorts Senior Vice President Operations U.S. “Cvent has positioned us in front of the right target for group business when meeting planners are in buying mode. The partnership we have created with Cvent is critical to our group business plan and helping us compete in key markets.”
Planners can search the Cvent Supplier Network by date range and metropolitan area to find these exclusive Millennium meeting promotions, including its “A Perfect 10 Meeting” program. The Millennium “Perfect 10 Meeting” package includes 10% off a conference package rate, 10% off all audio-visual equipment used during the meeting and 1 complimentary guest room for every 10 guest rooms consumed.
“In this economy, everyone is watching their bottom line and looking for a great deal,” said Chuck Ghoorah, Cvent Executive Vice President of Sales and Marketing. “Millennium hotels are seeing how preferred placement on the Cvent Supplier Network had resulted in increased traffic and more RFPs to their properties. In the last 6 months, 76% of the electronic RFPs sent through the Cvent Supplier Network have included sleeping rooms. Millennium is strategically positioning its hotels to book incremental new group business for 2009 and beyond.”
About Millennium Hotels and Resorts
Millennium Hotels and Resorts (MHR) is the North American arm of London-based Millennium and Copthorne Hotels plc (MLC). The MHR portfolio includes 15 hotels in the U.S., offering both business and leisure travelers’ upscale accommodations in premier locations from major cities to resort areas. Hotels include the Millennium Broadway and The Premier Hotel, located in the heart of New York’s Times Square, the historic Millennium Biltmore Hotel in downtown Los Angeles, the Millennium Bostonian, overlooking Faneuil Hall and Quincy Market in Boston, and the Millennium Knickerbocker Hotel, situated on Chicago’s famed Magnificent Mile. Millennium Hotels and Resorts is one of the world’s largest owned and managed hotel groups, operating a portfolio of more than 110 hotels worldwide. For more information please visit www.millenniumhotels.com.
Founded in 1999, Cvent has over 400 employees worldwide. Cvent offers web-based software with features including online event registration, event management, event website creation, meeting site selection, event sourcing and web surveys. Cvent helps over 12,000 planners manage 175,000 events, surveys and marketing campaigns per year. Cvent’s users have sent over 175 million event invitations, have processed $1 billion in online payments and have managed over 10 million event registrations and responses using Cvent’s software. For more information on Cvent’s web based software, please visit www.cvent.com.