STR Reports U.S. Hotel Performance Declined from Previous Month for September

The U.S. hotel industry reported lower performance from the month prior, according to September 2021 data from STR.

September 2021 (percentage change from September 2019):

  • Occupancy: 61.6% (-8.2%)
  • Average daily rate (ADR): US$133.11 (+1.0%)
  • Revenue per available room (RevPAR): US$82.04 (-7.3%)

Among the Top 25 Markets, Denver experienced the highest occupancy level (71.4%), which was still down 12.0% from the market’s 2019 benchmark.

None of the Top 25 Markets saw an occupancy increase over 2019.

Markets with the lowest occupancy for the month included Orlando (49.2%) and Minneapolis (50.5%).

Oahu Island reported the steepest decline in occupancy when compared with 2019 (-39.0 % to 51.8%).

Overall, the Top 25 Markets showed lower occupancy but higher ADR than all other markets.

STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.