The Top 5 Things You Need to Know Now in Hotel Digital Marketing: October Edition – By Margaret Mastrogiacomo, Vice President Strategy

As Q4 begins and the holidays approach swiftly, it’s time for hotel marketers to kick their digital marketing into high gear. From Google unveiling new search tools (perfect for travel planning) to Facebook adding new, festive holiday design elements to its ad platform, here are the top things you need to know now in hotel digital marketing to take your digital strategy to the next level.