As we all start the month of September off strong, its important to remember that keeping up with all the new social media updates will help us keep the momentum going. And this month, we definitely got some big updates. Lets take a look at all the new changes that impact hotels and resorts and what they mean for businesses in the hospitality industry.
2.1% of all review submissions that year were identified as fake – but most never made it onto the platform
Now available for viewing and download, the NextGuest Digital Q3 2019 Edition: Hotel Digital Marketers White Paper. The white paper covers current trends and industry insights hoteliers should be paying attention to in order to have a strong digital presence. The white paper also takes a deep dive into strategies that will help to reach different audiences throughout the travel planning journey.
Providing one experience to fits all website visitors is no longer an option. With up to 98% of customers abandoning hotel websites without booking, the majority of data hoteliers can action lives within the 2% of guests who decide to book.
As weve been moving into August, social platforms have really been maintaining their always-fast pace when it comes to releasing new updates to improve the experience. In the past few weeks, weve seen a few key updates that could impact how hotels, resorts, and other hospitality businesses are marketing on social.
Were halfway through the summer, but while plenty of people are kicking back and enjoying their vacations, the social media development teams likely arent doing the same. In the past two weeks alone, weve seen four big new updates that can directly impact the social marketing campaigns of hotels, resorts, and other businesses in the hospitality industry. Lets take a close look at each one.
In two short weeks, Facebook, Instagram, and Twitter have all either announced updates or made updates to their platforms that will impact social media accounts for businesses in the hospitality industry. Keep reading to see all the changes and what they mean for hotels and resorts.
Watching social media evolve can be fascinating. Sometimes, we get the exact platform changes wed expect, whether theyre the next logical step in the apps development or because theyd been announced in months past. Other times, though, big changes come out of seemingly nowhere, offering exciting new features we didnt know to expect. This month has given us the latter, so lets take a look at whats new in social media and how it will impact hotels and resorts.
Dying to know whats new in social media and how it could affect your hotel or resort? This month weve got changes from Instagram, Twitter, and YouTube, along with a few issues of note on Facebook. Lets take a look at each and what it means for you.
The hotel industrys push for direct bookings is not a trend, its a fait accompli. With OTA commissions as high as 30%, you have no choice but to battle to offset the imbalance and drive consumers to your website.