Horwath Market Report: Rwanda – By Ronald Ngabo

Map of Rwanda
Horwath Market Report: Rwanda

Rwanda is no longer a newcomer into the tourism scene – it has paved its own way to becoming a leading eco-tourism and MICE destination, anchored in its vision, values, aspirations and leadership. Now is the time to invest in this country full of opportunities and possibilities.

Tourism is the largest source of foreign exchange earnings in Rwanda and it is projected to grow at a rate of 25% annually. The sector is the biggest contributor to the national export strategy, the total revenues generated
from the sector in 2017 alone was $438 million, constituting almost 50% of all services exports.

Revenue generated from gorilla permits have increased by 14.1 while permits sales slightly rose by 3.5%. Rwanda continues to build and reinforce its position centered on its comparative advantages while solidifying its competitive capabilities. Rwanda is on an upward trajectory that is powered by tourism actors from both public and private sector with combined efforts to see Rwanda become a high end tourism destination.

Rwanda is no longer a newcomer into the tourism scene, it has paved its own way to becoming a leading eco-tourism and Meetings, Incentives, Conference, Exhibition/Events destination anchored in its conversation values, aspirations and visionary leadership. Rwanda offers high level of security and security (World Economic Forum report 2017) ranked Rwanda at the 9th position in the world and 1st in Africa). Kigali is an exceptionally clean city with little traffic congestion and streamlined visa policies.

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